Vineet Kumar

Vineet Kumar is an Associate Professor of Marketing at Yale School of Management. His research focuses on Business Strategy, Digital Strategy, and Social Networks, with an emphasis on the application of digital technologies and artificial intelligence in business and policy contexts. Kumar studies the economic benefits of AI and machine learning, fairness in algorithms, and digital transformation strategies for firms. He has published in top academic journals and has taught core MBA courses and advanced electives on Digital Strategy and AI. His work has been featured in national and international media, and he has engaged with companies such as GE, American Express, and Microsoft on digital strategy initiatives.

Vineet Kumar is an Associate Professor at Yale School of Management, specializing in Digital Business Models, Machine Learning, and Networks. His research explores how firms can design and implement effective business strategies in digital environments, with a focus on pricing, product bundling, and platform dynamics. Kumar's work also examines the role of machine learning in understanding consumer behavior and optimizing business decisions. His publications address topics such as freemium models, network effects, and the application of machine learning in healthcare and marketing. His research bridges theoretical insights with practical applications, offering frameworks for firms to navigate complex digital markets.