Regular biography
Dr Kiju Jung is a lecturer at The University of Sydney Business School, where he is affiliated with the BUS department. His research focuses on consumer behaviours and well-being in non-WEIRD marketplaces, as well as the interface of political ideology and marketplace behaviours. His work has been published in major marketing journals such as Journal of Consumer Research, Journal of Public Policy & Marketing, and Journal of Macromarketing. He teaches an innovative postgraduate unit titled 'Customer Analytics & Relationship Management', which equips students with data literacy through techniques such as data mining, predictive analytics, and data visualisation. He joined the University of Sydney Business School in August 2014 after completing his doctoral degree from the University of Illinois at Urbana-Champaign (Ph.D in Marketing).