Daniel F. Gardiner

Daniel F. Gardiner is a retired faculty member at The University of British Columbia, affiliated with the Sauder School of Business. His research interests include research techniques, sales management, and leadership. He holds a BA (Western Ontario), MA (Queen's), MBA (British Columbia), and PhD (Western Ontario). Gardiner is associated with the Marketing and Behavioural Science Division and can be contacted via email at daniel.gardiner@sauder.ubc.ca. His professional profile is available at https://www.sauder.ubc.ca/people/daniel-f-gardiner.