Research interests
Consumer decision-making, consumer inaction, financial decision-making, consumptionexperience, artificial intelligence, search. | Decision-Making and Behavioral Economics | Consumer Behavior in Brand Consumption and Identification | Consumer Market Behavior and Pricing
Biography
Neil Brigden is Associate Professor at Mount Royal University and is affiliated with Faculty of Business, Communication Studies and Aviation, Bissett School of Business. Collected research and teaching information includes Consumer decision-making, consumer inaction, financial decision-making, consumptionexperience, artificial intelligence, search.; Decision-Making and Behavioral Economics; Consumer Behavior in Brand Consumption and Identification; Consumer Market Behavior and Pricing. This summary considered all 3 collected sources.