Fei Gao

include consumer experience, arts and cultural marketing, artificial intelligence, and emerging technologies. In particular, her work examines how technologies such as AI and phygital interfaces influence consumer perceptions, engagement, and value creation in cultural and creative settings. Fei teaches

Fei Gao is Assistant Professor at Mount Royal University and is affiliated with Faculty of Business, Communication Studies and Aviation, Bissett School of Business. Collected research and teaching information includes include consumer experience, arts and cultural marketing, artificial intelligence, and emerging technologies. In particular, her work examines how technologies such as AI and phygital interfaces influence consumer perceptions, engagement, and value creation in cultural and creative settings. Fei teaches. This summary considered all 2 collected sources.