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Tobias Kretschmer


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Tobias Kretschmer is a Professor of Strategy, Technology and Organisation at the Business School (BUS) of Imperial College London. His research interests focus on areas related to strategy, technology, and organisation. He is affiliated with the Business School and contributes to academic discourse through his work in these fields. His profile page provides further details about his research and academic activities.


Scholar profile summary
Scholar-generated biography

Tobias Kretschmer is a professor specializing in Industrial Organization and Strategic Management. His research explores the intersection of digital transformation, platform ecosystems, and organizational design. He investigates how firms navigate challenges in digital markets, including platform architecture, multihoming, and quality trade-offs. His work also examines the impact of information and communication technologies (ICT) on productivity, economic growth, and regulatory spillovers. Kretschmer's research highlights the role of trust, work-life balance, and management practices in shaping firm performance. He analyzes the effects of digital strategies, regulatory frameworks, and technological adoption on business models and market dynamics.

Source: google_scholar · 94 words
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